Every day, your project manager, supervisor, or foreperson is checking progress against your construction documents. You very likely have a crazy-looking GANTT . . .
Why in the heck should you spend money on marketing and PR for construction or real estate development? You’re not even ready to pre-sell or lease-up the proj. . .
Previously, we shared with you what metrics to track in your Small Business Marketing and PR. If you don’t have 10 minutes to spare and read the original. . .
Creating your marketing and PR plan is not as hard as you might think. Especially if you work through some of the basics first. Setting measurable goals, devel. . .
The final piece to the SCORE Process is to evaluate your campaign or project to measure success. For some organizations, evaluation is simply a binary function . . .
We’re talking today again about how organizations can develop and use asmall business marketing and PR to drive business results such as leads, revenue, web t. . .
Computer science legend and U.S. Navy Rear Admiral Grace Hopper (1906 – 1992) is quoted as saying, “One accurate measurement is worth a thousand expert . . .
Hopefully by now you’ve heard us talk about small business marketing and PR for your business, organization, or cause. There are plenty of great resources and. . .
In our previous post, we discussed goals, strategy and tactics. The second part of this series is going to explain developing your key messages, setting a time. . .
In a previous post we discussed the importance small business marketing aPR planlan, and why you should have one. We went through an overview of the key parts o. . .