About Us
Travis Peterson - Lead Strategist
A veteran of campaigns across the country at the local, state and federal level, Travis has successfully worked with Democratic candidates, Party and caucus organizations, issue advocacy groups and non-profit corporations to win elections, pass laws and manage public opinion.
Born and raised in Alabama and based on Florida's Gulf Coast, Travis has extensive field and campaign management experience in some of the toughest districts in the country. Travis's background as an on-the-ground operative in places like Virginia, Florida, and Alabama brings a unique, real-world experience to our clients.
As lead strategist for Impact Strategies, Travis is responsible for development of direct mail strategy and message, oversight of creative and photographic services, and serves as primary client contact for the firm. He heads up our team of designers, photographers, and production managers to produce winning campaign strategy and persuasive direct mail.
Travis and his wife, Tara, live with their 2-year-old son, Zachary (pictured right), who also doubles as the firm mascot. Travis, Tara, and Zachary share their home with two cats and the occasional wandering box turtle.
Prior to parenthood, Travis used to enjoy mountain biking and playing beach volleyball. Currently, he serves as Yard Man and Potty-Trainer-in-Chief for the Peterson household.